The battle for your brain.

The battle for your brain.

Marketers, for one, are great fans of brain research, and books like Why We Buy, by Paco Underhill, Buy-ology by Martin Lindstrom, and How We Decide, by Jonah Lehrer give plenty of examples of how this knowledge is applied to increase sales. Expensive wine tastes...
Technological distraction

Technological distraction

Oliver Berkeman, in his 2023 book, “Four Thousand Weeks,” says that surveys reliably show that “We feel more pressed for time than ever before.” He even mentions that a Dutch team suggested back in 2013 that busyness might be understated since many people are too busy...
Rejections are the battle scars of writers.

Rejections are the battle scars of writers.

I think I would have been more successful in my writing career if I hadn’t had the grandiose idea of submitting material to the top paying publications such as Reader’s Digest, Saturday Evening Post, and Chatelaine. Few things are more de-motivational than rejection....